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LIQUIDATION LAND

GROWTH STORY

Preparing Liquidation Land’s Retail for Launch:
creating a lead acquisition machine, drive six-figure growth, and increased profitability!

GRAND RAPIDS' PREMIER DISCOUNT DESTINATION

Liquidation Land is a newly established, premier liquidation company that has quickly earned a reputation for offering a diverse range of discounted merchandise. Their product selection spans various categories, ensuring customers can find exactly what they need at unbeatable prices.

With offerings priced 30% to 50% below retail value, Liquidation Land prioritizes both quality and affordability. This combination has made them a go-to destination for exceptional deals, making it easy for shoppers to access top-notch products without breaking the bank.

LIQUIDATION LAND TEAMS UP WITH TRALE

Liquidation Land faced a critical hurdle in marketing their business effectively. Despite initial attempts with a self-made website, they struggled to gain traction. Realizing the transformative potential of effective marketing, the founder sought guidance from a family member, who recommended TRALE.

Then, in January 2024, we quickly established 2 goals: 1) Create an effective website further enhancing SEO/Local SEO, and 2) Build customer acquisition and retention strategies

SEO AND CUSTOMER STRATEGY TRANSFORMATION

We focused on three key strategies: enhancing web presence, optimizing SEO/Local SEO, and implementing customer acquisition and retention tactics.

First, we revamped Liquidation Land’s website to improve both aesthetics and SEO, including content updates, backlinks, and technical improvements like site speed and mobile responsiveness. This established a strong foundation for digital growth.

Next, we drove traffic to the site, encouraged engagement and subscriptions, and implemented retention strategies to boost conversions and foster brand loyalty, transforming Liquidation Land into a dynamic customer acquisition machine.

We’re a very new company and it was apparent that we needed help with marketing. I was introduced to TF, and let me tell you, it was the best business decision I’ve ever made.

These guys are phenomenal, (they’re) super easy to work with - they’ve become a part of our team.

They’ve connected us on Google and did a lot of work with SEO and we’re getting LOTS and LOTS of leads because of it. We’ve actually moved up into one of the top spots in the list of liquidation companies in the area.

Just getting started, part of my warehouse was empty and since working with TRALE, we are bursting at the seams with product!

I really can’t recommend them enough. So please, give them a try, you won’t be sorry.

PATRICK MORRISSEY
OWNER, LIQUIDATION LAND

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LIQUIDATION LAND

GROWTH STORY

Preparing Liquidation Land’s Retail for Launch: creating a lead acquisition machine, drive six-figure growth, and increased profitability!

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Preparing Liquidation Land’s Retail for Launch:
creating a lead acquisition machine, drive six-figure growth, and increased profitability!